A council convened by a 2019 Texas law recently recommended how to pursue a state data privacy law. Following an overview of current state and federal laws and regulations, and a brief look at what’s been happening in other states (e.g., CCPA), the report from the Texas Privacy Protection Advisory … [Read more...] about Texas Council Releases Report on State Privacy Legislation
If your firm is like 99% of all other firms, your business in 2020 is not what you thought it would be when you were planning for it a year ago. Clients are placing a ‘hold’ on projects or canceling them altogether. Some of your clients might have gone through layoffs and are not spending a dime. … [Read more...] about Should You ‘Pivot’ During the Pandemic?
Your initial answer to this question may be very different from your answer just 15 seconds later. Everyone wants to think that their team is ready to handle a security incident. But, even the most prepared organizations may not have considered every potential scenario or trained every employee on … [Read more...] about Does Your Team Know What To Do When There’s a Cybersecurity Incident?
For the first time since the pandemic hit the nation in March, consumers overall, driven by those living in the South and Northeast, are expressing the highest positive sentiment - and not just about current conditions, but also about the future. Throughout the pandemic, consumers have harbored … [Read more...] about Consumers Learning to Co-exist with COVID-19
What have you been doing more of lately? I’m pretty sure your habits have changed along with the rest of the world. A crowded gym with shared equipment and little personal space has transformed into a living room, two dumbbells and a YouTube video. Happy hour with friends after work may have turned … [Read more...] about Three new consumer activities that will endure, and what market research needs to do to keep up
The U.S. Supreme Court scheduled oral arguments on December 8, 2020 in a crucial case supported by the Insights Association to clarify the definition of an autodialer in the Telephone Consumer Protection Act (TCPA). IA recently joined 10 other business groups in an amicus brief in the case, Facebook … [Read more...] about TCPA Oral Arguments at Supreme Court Set for December 8
Dynata, the world’s largest first-party data and insights platform has announced the acquisition of CrowdLab, an innovative digital ethnography solution for capturing in-the-moment consumer opinions, attitudes and trends in a multiple award-winning digital platform. The acquisition will expand … [Read more...] about Dynata Acquires CrowdLab, Expanding Research & Insights Opportunities for Brands to Connect with Consumers
The Insights Association joined an amicus brief in a U.S. Supreme Court challenging the definition of an autodialer in the Telephone Consumer Protection Act (TCPA). The leading nonprofit trade association representing the marketing research and data analytics industry joined 10 other business groups … [Read more...] about Insights Association Joins TCPA Challenge at the Supreme Court
Those astute in market research and data analytics understand that it’s not what a team knows but how they leverage insight for business action. As our way of work changes, perhaps we need to rethink how we as insights leaders can evolve our leadership models to strengthen the advantage we bring to … [Read more...] about A New Workplace Requires Evolved Leadership – Especially in Insights