Fieldwork is the foundation of every market research. Fieldwork in Africa is a great challenge. Reliable statistics are hard to come by, and in few places, non-existent. Huge percentage of the population live in rural areas. We understand this difficult environment and its challenges deeply. Our services are made unique because we offer personalized services with strict quality control measures. We combine the strength of both field research and consultancy, bringing together our experience in qualitative and quantitative field research.
Your choice of agency can make or mar your strategy