Smarty Pants market research and consulting firm announced that it has added Singapore-based Emily Contino to its growing talent roster. Contino enters the organization as a quantitative research manager guiding the consumer and shopper insights efforts of Smarty Pants’ core retail clients. She … [Read more...] about Emily Contino Joins Smarty Pants Research
News
CIRQ Announces Recertification of EurekaFacts to ISO 20252 Standard
CIRQ, an International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association, has announced that EurekaFacts has been recertified to the ISO 20252:2019 Standard—Market, opinion and social research, including insights and data analytics. ISO 20252 … [Read more...] about CIRQ Announces Recertification of EurekaFacts to ISO 20252 Standard
Schlesinger Group Launches Moderate Anywhere
Schlesinger Group, a leading data collection and research services company, has launched Moderate Anywhere™, a qualitative technology solution allowing researchers to conduct in-facility research from anywhere they have a computer, webcam, and internet. Moderate Anywhere uses proprietary online … [Read more...] about Schlesinger Group Launches Moderate Anywhere
Eileen Rozic Joins M/A/R/C Research As Senior Vice President
M/A/R/C® Research, a marketing research and analytics company, has announced that Eileen Rozic has joined as a Senior Vice President. In her new role, Eileen brings more than 20 years of experience leading global and local market research across various industries. Brad Seipel, Senior Vice … [Read more...] about Eileen Rozic Joins M/A/R/C Research As Senior Vice President
E2E Research Names Annie Pettit Chief Research Officer
E2E Research, a full-service, end-to-end provider of market and competitive intelligence, market research, and analytics in North America, Europe, and APAC, has announced that Annie Pettit, PhD CAIP FCRIC will be joining as Chief Research Officer, North America. Annie joins with more than twenty … [Read more...] about E2E Research Names Annie Pettit Chief Research Officer
Pennsylvania Pharmaceutical Manufacturing Prohibited Gifts Act of 2021 – H.B. 593
Pennsylvania Rep. Mike Zabel (D-PA-163) reintroduced the Pharmaceutical Manufacturing Prohibited Gifts Act (H.B. 593), adding an amendment recommended by the Insights Association that would protect bona fide marketing research with health care professionals. While last year’s version of the Act … [Read more...] about Pennsylvania Pharmaceutical Manufacturing Prohibited Gifts Act of 2021 – H.B. 593
New Imperium Solution Automates In-Survey Data Cleaning Process
Data quality solutions specialist Imperium announced the release of QualityScore, a fully automated, platform-agnostic tool that improves survey data quality, while reducing reliance on costly manual checks. “We know this tool will save clients time and money, by providing valuable insights into how … [Read more...] about New Imperium Solution Automates In-Survey Data Cleaning Process
Fighting for You: February 2021 Update
February may have the fewest days, but this month certainly is not short on legislative activity pertinent to the insights community, including comprehensive privacy bills, data security legislation, new taxes on the industry, liability limitation for COVID-19-related exposure, new leadership to … [Read more...] about Fighting for You: February 2021 Update
Census Bureau Allowed To Do Necessary Work Before Finalizing 2020 Census Results
While the Insights Association was unable to get legislation passed before the end of 2020 to extend the reporting deadlines for 2020 Census data, to ensure enough time to finish processing, review and analysis after the chaos and delays driven by the COVID-19 pandemic, the Census Bureau could not … [Read more...] about Census Bureau Allowed To Do Necessary Work Before Finalizing 2020 Census Results
IA Supports Market Research Society Guidance on Mobile Optimization
The Insights Association is pleased to support and share with its members guidance issued by The Market Research Society (MRS) on Mobile Optimization – the process of adjusting research designs to ensure ideal access to surveys and data collection on any device. Such practices improve the research … [Read more...] about IA Supports Market Research Society Guidance on Mobile Optimization
